Diana Vreeland Outrageous Collection: Daringly Different, Outrageously Vibrant, Simply Divine

Diana Vreeland Outrageous Collection: Daringly Different, Outrageously Vibrant, Simply Divine

Alexander Vreeland is carefully building Diana Vreeland’s legacy into a luxe beauty brand. On July 1, the grandson of the famed former Vogue editor in chief and style icon will expand upon the nine-piece namesake Diana Vreeland Parfums collection of fragrances with the Outrageous range: three perfumes based on the existing Simply Divine, Outrageously Vibrant and Daringly Different.

Each scent has been reinterpreted as a parfum absolu, containing a higher concentration of fragrance oil 25 %-than the standard 15 to 18 % that constitutes an eau de parfum. New Diana Vreeland Outrageously Collection was presented as “darker story with more sensuality, far more luxurious, deeper and spiritual, aimed at the customers who are searching for a stronger fragrant experience.


 

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